Importance of Digital Storytelling

In the growth of social media marketing, we must know the importance that digital storytelling plays within social media. Everyday now, as we browse the web from home on our desktops, with out tablets or phones while waiting for time to pass, or even now on our smart TVs that some of us might have, there are several ways that we engage with digital storytelling. Every word we see on websites, every video we watch online from video hosting services, and all the funny image macros or important posts that could be found on blogs or social media sites, these are all forms of digital storytelling and it’s amazing to see how much content is out there.

Internet video content has become as popular as television now these days. With sites like Youtube and Vimeo constantly growing with content, people utilize these sites to share their content for various ways. I’ve been enjoying great channels on Youtube lately that share amazing stories, all made from people with the talent to tell stories for their video hosting channel. One of these channels I’d like to share is called Snarled, a Youtube channel that hosts stories and lists about scary stories, scenarios, and information that we learn from the host that has chosen to take the time to cover the topic. Here is an example from Snarled.

Snarled – All Rights Reserved

When we seek through the internet for news or we see feeds on social networking sites, we think of this as almost a daily task, but this as well is a form of digital storytelling. Local news or major news, we still turn to these articles to get information and read into what is going on around us. This type of digital storytelling helps us keep connected and helps us keep up with current events. One site that I always use as a great standby for local news is always Peninsula Daily News’ website.

Another great and interesting aspect towards digital storytelling, is websites that have ways of sharing images, videos, posts, and other content directly onto the site from outside sources while trailing back to the original content. Reddit has been a great site that covers practically everything. Sub-Reddits are pages that belong to certain topics. Lots of great stories and lots of interesting stories come from different Sub-Reddits. Feel free to explore Reddit and see if you can find some great digital stories that you can relate to.

These examples are some great mainstream examples of how digital storytelling has evolved through the times of utilizing the internet. Things as simple as advertisements help companies grow from telling their story as an ad, photographers post their images that in themselves could tell stories, and blogs easily represent online journals. So the importance of digital storytelling is major for use to let others know what is going on and help us tell our own stories. In social media marketing, our stories are our products, so as far as we can share our story, someone is bound to be interested in our product.


Infographics and Social Media

In social media marketing, it is very important to know what platforms in social media that you and your audience are using. Sure there is a whole world of different social media platforms out there, but it is best to know which sites work best for you and you know how your social media marketing is working with those sites as well. It can be a handful to balance multiple platforms if you’re not used to it, and maybe sometimes you can only post enough to work on a few sites, so it’s good to stick to a few social media sites you are comfortable with at first while going into your marketing.

Here is a good example of popular social media sites on a “cheat sheet” infographic displaying their pros and cons.


Full site with further information:
by Irfan Ahmad Sep 12, 2014 (All Rights Reserved)

For my marketing, I would use 3 sites as my standards for what I would specialize in with photography and video. Instagram would help me display my work and utilize how Instagram highlights stories with tagging photos and video. Facebook has been a powerhouse in new forms of marketing and how businesses can apply their information out to the public, with Facebook I would create pages and advertisements to reach those on the platform. Twitter is still steadily growing in popularity in the social media world and also helps with having posts trend through tagging and popular topics. We can all link these sites together as well when we post, utilizing this feature will always help with getting your content posted.


Immersive Engagement Perspective and Virtual Spaces

While going through Multimedia Communications my whole two years thus far in college, I feel like I am swimming in a digital sea and the experience is outstanding. I knew little of the world of VR space and Immersive Engagement before attending college, but before hand while watching documentaries and reading articles on the whole notion, I understood that it would only grow larger from there.

  • Digital Sea by Thrice – Via Vagrant Records on Youtube

Becoming Immersive in all that we have learned throughout the courses that I’ve taken, it truly seems amazing to know that anyone is possible to take part in the evolution of virtual space and reality. When we take time away from the real world and jump into virtual space, we have the time to take ease from the stress of reality and we have the chance to look at everything in a different light. This really helps the process in which we learn and how we can interact in several different ways that we wouldn’t even begin to think as helpful.

Watching LOGIN2LIFE gave me that familiar feeling of every time that our classes go into Second Life to work on a project collectively.  Joining in social activities online has made things easier to excel in different types of projects and sharing of information. With this type of practice, we learn to communicate effectively in a way that helps with our progress.

Day 1 of Second Life_001

As we create objects, media, or other means of work that takes time, we also consider the means of how we can earn money through our efforts. We learn that we can sell our service, monetize our content, and even establish our brands virtually and in reality. This can be taken in consideration in wide-rangers, from gaming, 3D Design, and even selling your content in virtual markets.

Concerning relations, that is also covered in the LOGIN2LIFE video, VR has gone to levels that have really evolved as well that concerns connecting with others. Once seeing the segments featured in this video instantly reminded me of a video that Vice had done. This video features the marketing of communication and use of VR video in the newly rapid growing love industry. Be warned that this video as well has adult content, be advised.

  • The Digital Love Industry via Vice on Youtube

The medical field has also been demanding in the works of virtual reality. Procedures and people seeking aid to help with disabilities or medical need are changing with the times as well. We must follow in the flow of how we can learn to educate ourselves in the newly developing digital era, making the impossible possible. The link below will provide examples of how virtual reality helps those with disabilities.
Affordable Virtual Reality Opens New Worlds For People With Disabilities

All in all, the rise of virtual reality is coming faster than ever. Just like swimming, we can learn how to adapt to these new developments in life. In our education, we are still crafting the world around, but also we are crafting the digital world. It’s never too late to take a plunge into the digital sea.


Storyscaping – a side quest

I always imagine what kind of simulation I would run in virtual space. I have made attempts to run my own groups in Facebook, but they were never as successful as my groups I managed in the earlier years in Myspace. Now with the growth of social networking and digital business and marketing, things are definitely different stages now with larger frames to fill in the aspects of creativity and communication. As I ponder on these things, I just know that music will always be my standby and I will never let down that favorable interest of mine.

My side quest would be taking music on the internet to whole completely different levels, especially with the works that virtual spaces like Second Life has to offer. Of course there’s sites that you can host your music, places to share it like Facebook and twitter, and perhaps even post your own album artwork and designs on sites like Instagram or Pinterest, but I see things in a way that could put all of such media through these sites into Second Life as a sort of music store/promotion museum.

I put myself in the shoes of a person that would want to visit my own creation first. I think to myself “What would I want to see here? What would make me think ‘Wow!’?”. This space to me would be a place that could be a full market that could lead someone to want to buy some music that they would enjoy and also want to inspire other artists and musicians to come along and participate in showcasing their work. To me this space would cover all the aspects of telling the stories of the music that would be presented there. Here, the space would be an absolute haven to the musical world in digital space.

My side quest would be a craft of passion in my interests of music and as well as the love of music that everyone shares as well. Artists and musicians can come and represent themselves as well as market their sound. With these kinds of interactions, we can discover, contribute, promote, collaborate, create, and become collective. This side quest will lead to a whole new fully managed quest in it’s own to help the growth of online music interaction.

While putting the 5 stages of creating a Story System into consideration with this side quest, the ideas came natural with the aspect of how universal music can be to everyone. These stages are truly vital to guide the way in the process of making this project. Here are those 5 stages and how they will work with the side quest.

1. Cast

The cast is important here as anyone can be the cast in this project. Newcomers are always welcome, be it music admirers, musicians, or even just people looking for something new. I personally see myself as all these roles, but also as the “music store owner”, I want to keep the circulation flowing and the music love as loud as possible. Visually and soundly, the side quest is full of characters in every way shape and form, as long as there is the love of music being kept alive.

2. Score

Music contends on all levels, with how powerful as a tool that the internet is, music can spread like wild fire. Artists and musicians can truly promote their work to the full extent while connecting all and any links that relate to their creativity in this space. All forms of media would be expected, music videos, links to online music purchases, rare material, and even their own merchandise both in real world and Second Life.

3. Tag

Tagging has become a social media must-do technique while spreading information. The mapping of media and information found here would defined into every aspect that music is shaped from. Making sure people are well informed is truly important in this process, we would feature the importance of genres, labels, instruments/methods, bands/artists, and even venues. Tagging these trends will give guidance to new paths to everyone that will be experiencing the project.

4. Inspire

Music is all around inspirational, so for this project, inspiration comes in all levels. Artists and Musician can inspire each other by sound, but also for those that want to become musicians or artists as well. Even just sharing music can inspire the listeners to all of their own personal interests also.

5. Optimize

Optimizing this project would indeed be a major commitment, but once it is in full effect, this project would become something meaningful to all those interested and participating. This space will be optimized visually and interactively with limitless bounds that can only have room to further it’s development. As music as the center of interest, this project would be a space that would be heard through out all of Second Life.

With this side quest circulating in my thoughts, I am definitely imagining it coming to life. I want to see things shared, connections coming together, music being made, and creativity to flourish. The thoughts of springing this project into action is a definite possibility, it sounds too good to let fade out.


Educate with Awe

With the topic of how we can entertain as we educate, there came to mind a few different ways that have entertained and educated me in media. Some channels that I’ve watched as a kid sometimes had the stylings of edutainment, such as the history channel, national geographic, and shows like Bill Nye the Science Guy, Magic School Bus, and Beakman’s World. These shows have given it’s viewers the fundamentals of learning while enjoying great content provided with the topic of science.

In more modern of times and the spread of the internet at a high peak of sharing newer content, I’ve been enjoying the works of TED Talks becoming drawn out to the discussion at hand. The way these videos bond education and the entertainment of seeing what is being discussed becoming drawn out is truly amazing to watch as the aspect is put in sync. Feel free to see this example in the video below.

Another super effective way that bringing education and entertainment together has been playing strategy games. Games such chess, Magic: The Gathering, and even Othello have been great ways of building our logic and strategy while being immersed into a form of being entertained. Even in the world of Youtube different channels and uploaders help highlight how people can learn more out of the games we play.


Making Avatars


I made this avatar with the (Links to an external site.) avatar generator. It was lots of fun to make the avatar from the Lego Movie website, it had good choices for what you can choose from to customize your avatars look and the designs were kept simple towards how Legos are. The representation of my avatar is close to how I normally look, including the glasses, hair style and color, and even with the clothes that I often wear. The choice of accessories seemed a little limited but had great hats that were comical and would make great for those with a sense of humor. I chose to go with the camera option in the accessories since it goes with what I love and fits towards my work with photography and picture taking. The only downside towards it was that you couldn’t change its color, but I still used it on my avatar. Creating avatars has always been a fun experience for me and using this generator with Legos was exactly what I have been used to when customizing avatars online. As a Lego fan, I really enjoyed using the app and it was effective enough to be used to make an avatar that could suit your personality.


The Hero’s Journey Video

For my finals for this quarter, I have done the video project for The Hero’s Journey. This video gives us the experience to view the journey as if we were taking part in it. This video was made possible by everyone that is a part of the Digital Storytelling courses and 3D Design, all work done by them has been very appreciated. Great job everyone!

The Hero’s Journey New Student Orientation Digital Storytelling and 3D Design Interactive Project is an ongoing, persistent engagement experience to inform and inspire new students to attend Peninsula College on campus and online.

Digital Storytelling students design, build, and institute components of The Hero’s Journey. The continual goal of the project is to build an innovative marketing space and introduction to the college through an adventure filled with information, helpful resources, encouragement, and inclusive experiences.

Peninsula College 2017 Media 196 – Intro to 3D Design Class

Joseph Beeson
Cory Castillon
Jack Cote
Mariah Dillard
Isaac Fink
Cindy Guoan
James Iredale
Christeal Milburn
Nicholas Rehler
Naoko Scott
Bryan Smith
Professor Renne Emiko Brock

Special Thanks to all the Peninsula College Digital Storytelling Heroes

Edited by Jack Cote

Copyright 2017 by Peninsula College Media Communications Students and Renne Emiko Brock. All rights reserved.

“Galway”, “Fiddles McGinty”, and “Achaidh Cheide”
by  Kevin MacLeod (
Licensed under Creative Commons: By Attribution 3.0 License


Healthcare, Wellness, and Access in Virtual Environments

With the growing rate of virtual communities and growth in technological connections that our world is developing, we are taking one of the most important things of consideration that we as humans need the most in advancements towards, healthcare and wellness. With the power of the internet and technology, we are giving better chances in hope for those who need attention the most. Virtual space has continually grown with support for companies and organizations to help those in desperate times.

One great example that I have found is a group with a down to the point name for their organization, Virtual Doctors. With the aid of new technology and multimedia advancements, they use these as tools to help war torn areas of Africa to survive after the damages the countries face. This is an amazing effort to give care to those that are far away, which all of us once believed would have been impossible years ago.

With technology being taken to new heights, we are seeing that nothing has to stay impossible.

Here is the Youtube video about the organization Virtual Doctors.


My Virtual Presence

Coming back into class with this Winter Quarter, I’ll be working more into the virtual world here online. Continuing from my other classes and the work of Second Life, I’ll be focusing more time in it’s virtual space with sharing my content and meeting with classmates. With how powerful Second Life has become in the years, I am very excited with getting more involved in how it’s implemented with our online presence.


Second Life Profile:

My account is jackcote86 on Second Life and if you happen to see me anywhere else in Second Life sims, my username is JACKXCOTE.


I hope to learn to work with 3D Modeling so I can experience design objects that could be used all over the virtual world and have fun crafting items for avatars. My first start will be working with designing tee shirts and work from there once I learn more on how designing works.

Second Life will be inspirational within my classes in many forms. We will incorporate our work spaces with virtual galleries, sandbox sessions, as well as field trips to amazing locations within the virtual world. It will definitely be adventurous!

Here is a screen shot of one of my classes in session of discovering our class room location in Second Life.

MEDIA196: Intro to 3D Design. Location by Zinnia Zauber (Renne Emiko Brock).                   – All Rights Reserved –

Along with my MEDIA196 course, I am also taking MEDIA115 – Intro to Digital Video. This course we will have a Youtube account where we will be uploading our content. This account will show my progress in possibly both courses, primarily my Intro to Digital Video course.

Here is that account.

– All images used by Jack Cote © All Rights Reserved